BHGE Social Media Manager
A subscription tool that schedules and publishes posts to a behavioral health treatment center's own Facebook Page. The center connects its Page, reviews content we draft, and approves publishing. Nothing goes out that the center has not signed off on.
- Who provides it
- BH Growth Engine, LLC — a Georgia limited liability company and a software provider. We build and operate this tool.
- Who uses it
- Licensed behavioral health treatment centers, as subscribing customers. They own their own Facebook Pages and Google Business Profiles.
- What it does
- Drafts post content, schedules it, and — once the customer approves it — publishes it to the accounts that customer has connected.
- What it is not
- Not an advertising platform, not an audience-data product, and not a service that touches any account a customer has not explicitly connected and authorized.
How it works
The center connects its own accounts
A customer authorizes the connection themselves, through Facebook's own login and permission screen, using an account that already administers the Page. We never post to a Page we have not been given explicit permission for, and we cannot connect an account on a customer's behalf.
We draft the content
We write posts for that center — program updates, community events, recovery-supportive content, holiday and awareness messaging. Drafts are written to the same standards as everything else we build: person-first language, no outcome or success-rate claims, no clinical advice.
The center reviews and approves
Every post sits in a review queue. A named person at the center reads it and approves it, edits it, or rejects it. Approval is required before anything is scheduled to publish. There is no automatic-publish mode and no setting that removes the review step.
We publish on the approved schedule
Approved posts publish to the connected Facebook Page and Google Business Profile at the times the center chose. Afterward we read back basic performance figures for those posts so the center can see what landed.
Exactly what we access on a connected Facebook Page
This is the complete list. If it is not here, we do not read it, store it, or act on it.
| What we access | Why we need it |
|---|---|
| The connected Page's basic information | Page name and ID, so the customer can confirm they connected the right Page and so posts publish to the correct destination. |
| Permission to publish to that Page | To post the content the customer has already reviewed and approved, at the scheduled time. |
| Performance figures for that Page's posts | To show the customer how their own published posts performed, inside their own dashboard. |
What we never do
- We do not publish to any Page a customer has not connected and authorized.
- We do not publish anything the customer has not reviewed and approved.
- We do not sell, rent, or share Platform Data, and we do not use it for our own advertising or to build audiences.
- We do not read private messages, personal profiles, friend lists, or any individual's personal information.
- We do not combine one customer's data with another's, or use it to train anything.
Disconnecting, and deletion
Any time, without asking us
A customer can revoke our access from inside their own Facebook settings, or disconnect from within our tool. Either one stops all future access immediately. Nothing further is read and nothing further is published.
On request, and on offboarding
A customer can request deletion of the data we hold for them at any time, and we delete it. When a subscription ends, connected-platform data is deleted as part of offboarding. The process, the timelines, and how to make the request are on our Data Handling & Deletion page.
Full detail on what we collect and why: Privacy Policy · Terms of Service · Data Handling & Deletion. All three are public and require no login.
What publishes automatically, and what does not
We would rather tell you the boundary than let you find it later.
Facebook Pages and Google Business Profile
Approved posts publish directly to the customer's connected Facebook Page and Google Business Profile on schedule. This is the current scope of the product.
Instagram and LinkedIn
We draft the content and hand it back as a formatted export. Someone at the center posts it themselves. We do not connect to, read from, or publish to those platforms at this stage.
The compliance posture
Behavioral health social content sits inside constraints that general-purpose scheduling tools ignore entirely. That is the reason this product exists as its own thing rather than as a thinner version of something already on the market.
Written for a regulated category
Person-first language throughout. No outcome claims, no success rates, no guarantees, no clinical advice, no testimonial content that could identify a guest. Drafts are built against LegitScript's expectations for addiction treatment providers and against YMYL and E-E-A-T standards.
HIPAA and 42 CFR Part 2 aware
No protected health information is required to run this product, and none should ever be entered into it. 42 CFR Part 2 governs whether a person can be identified as having sought treatment at all — which is exactly what a social post can accidentally do. Our drafts are written to that line.
A named human at the center signs off before anything publishes
Clinical review before publish is not an optional setting we offer. It is how the product works. The center names the person, that person approves each post, and the approval is recorded. A tool that can publish to a licensed provider's Page without a human reviewing it is a licensure problem waiting to happen, and we are not going to build one.
This isn't software written by people who learned the industry from a pitch deck. It's built by operators who watch the census board, work the payer mix, take the 2 a.m. admissions call, and know which discharge planners decide where a guest goes next. We built the tools we wished existed, then handed them to centers of any size — so a founder-led team can compete with a national chain's budget.